Dalibor Potajac
Founder & Technical Director
Ten years shipping web platforms. Sets the architecture, reviews the hard pull requests, and still writes code every week.
Digital product agency
We design and engineer web applications, e-commerce platforms, and custom software — with AI wired in where it does real work, not where it looks good in a demo.
What we do
Every engagement is staffed by designers and engineers who have built this exact kind of product before — expertise that shortens time to market, cuts cost, and leaves you with a codebase your own team can run.
Full-stack web applications engineered around your workflows — fast, secure, and built to scale from day one.
From MVP to multi-tenant platform: subscription billing, role management, and infrastructure that grows with your user base.
High-converting storefronts with fast checkouts, inventory sync, and payment integrations your customers already trust.
Internal tools, dashboards, and integrations that replace spreadsheets and manual work with software shaped to your business.
Design systems and interfaces that look sharp, load fast, and make the next click obvious — on every screen size.
We wire LLMs and AI agents into your existing products — agents that pull data, update records, and act on your workflows, not just answer questions. Built on GPT, Claude, or the model that fits your stack.
AI agents trained on your knowledge base — answering customers 24/7, qualifying leads, and handing off to a human exactly when it matters. Evaluated against real conversations before they ever go live.
About IQ Agency
IQ Agency is a compact studio of senior designers and engineers who have spent the last nine years building web products for logistics, healthcare, retail, and finance. No account-manager layers, no juniors learning on your budget — the people you meet on the first call are the people who build your product.
Give ambitious companies the engineering quality of an in-house product team, on agency timelines.
A web where custom software and applied AI are practical tools for every business — not just the largest ones.
Discovery and a working prototype in the first two weeks. A production release inside the quarter. We measure real usage after launch and improve in two-week cycles — not one big-bang delivery.
No jargon walls, no surprise invoices. You always know what we are building, why, and what it costs.
We measure success by your metrics — conversion, retention, hours saved — not by features delivered.
Clean code, real documentation, and knowledge transfer. Your team can run what we build without us.
Selected work
Platforms, storefronts, and product sites we designed and engineered end to end.
Fast, image-rich booking website for a mountain cabin retreat in Durmitor National Park: a scroll narrative built on Next.js and Vercel, with optimized high-resolution photography, group-offer and reservation flows, and a bilingual SEO foundation.
Animation-rich landing page for a Swiss retail-IT consultancy: full visual concept and an interactive motion prototype in Figma — every glow and transition specified before development — translated precisely into a live WordPress build.
Multilingual website for an international EMS fitness equipment leader: Salesforce CRM integration, studio & partner map search, and a localized web presence across 80+ countries — managed from one central platform.
Award-recognized ICO landing page for a cryptocurrency venture: a striking, interactive design built in Vue.js and Laravel, plus whitepaper and smart contract review — featured among DesignRush Best Designs.
Complete Magento e-commerce platform for one of Serbia’s leading furniture retailers: a deep, variant-heavy catalog, outlet and promotions, integrated blog, and a store locator connecting 32 showrooms nationwide.
High-performance Magento store for one of the UK’s leading online wood flooring retailers: 250+ floors with advanced layered filtering, free next-day sample ordering, a room visualiser, and a dedicated trade area with its own pricing.
Brand presentation site for a Florida door manufacturer producing 8,000+ door units monthly: a multi-brand hub that showcases the full product range and routes visitors to DoorBuyer.com and Villar Home Designs — built on WordPress with Elementor.
Bilingual, multi-currency property platform for a licensed Banja Luka agency: granular search across apartments, houses, commercial space, garages and land, separate buy / rent / daily-let flows, user accounts with a saved-favourites list, and lead capture — built on Laravel.
Tech stack
The languages, frameworks, and infrastructure behind every project we ship — chosen for reliability, not fashion.
Our team
Designers and engineers who have shipped for clients across Europe and North America.
Founder & Technical Director
Ten years shipping web platforms. Sets the architecture, reviews the hard pull requests, and still writes code every week.
Senior Backend Engineer
Laravel specialist focused on APIs, queues, and databases that stay fast at scale. Certified in cloud architecture.
Lead Product Designer
Turns messy requirements into interfaces people understand in seconds. Owns the design system on every project.
Backend Engineer
Builds and maintains the Laravel services behind our projects — clean APIs, solid data models, and integrations that just work.
AI Solutions Engineer
Builds the RAG pipelines, chatbot integrations, and evaluation suites behind our AI work. Previously ML at a fintech.
Client testimonials
Contact
A short description of the problem is enough to start. We reply within one business day.